To offer the best financial solutions to retail customers

1. Nimble but prudent operation with balanced risk.
2. Leverage and add value to ASTRA motorcycle distribution.
3. Meet the required return to stakeholder.
4. Offer affordable and beneficial financial products to lower customer segment.
5. Maximaze the FIF infrastruktur to Service other financial institutions portofolio.

VALUES

1. Providing the best for the stakeholders
2. Appreciation of individual achivement while still valuing team work
3. Strive for perfection
4. Care and share

CULTURE

1. Sustainable creativity and innovation
2. Teamwork
3. Work Integrity.